Google Analytics 4 (GA4) eCommerce Tracking on Volusion without Third-Party Modules or Plugins

Standard

Google Analytics 4 (GA4) Volusion eCommerce Tracking without Module with data layer using Google Tag Manager

Google Analytics 4 (GA4) Volusion eCommerce Tracking without Module refers to the process of tracking eCommerce events on a Volusion store using GA4 without relying on any third-party modules or plugins. Instead, this method involves manually adding the necessary tracking code to the website and using data layer variables to send eCommerce data to Google Analytics 4. This approach requires a good understanding of web development and GA4 tracking implementation, as well as access to the backend code of the Volusion store. By using this method, merchants can track and analyze a range of eCommerce data, including transaction IDs, product IDs, product names, prices, and quantities, to gain insights into customer behavior and improve their eCommerce strategy.

To track eCommerce events on Volusion using the data layer and Google Tag Manager (GTM) in Google Analytics 4 (GA4), you can use the following steps:

  1. Add the following data layer variables to the “Confirmation” page of your Volusion store, where the purchase is completed:

2. Set up a GA4 tag in GTM for your website.

3. In the GA4 tag, select the “Event” parameter and set its value to purchase.

4. Add an “E-commerce – Purchase” parameter to the GA4 tag and configure it to collect the relevant data for the purchase event. The parameter should include fields such as transaction ID, product ID, product name, price, quantity, etc.

6. In the “E-commerce – Purchase” parameter of the GA4 tag, replace the static data with the Custom JavaScript variable you created in step 4.

7. Add a trigger for the GA4 tag that fires on the “Confirmation” page of your Volusion store, where the purchase is completed.

8. In the “E-commerce – Purchase” parameter of the GA4 tag, replace the static data with the Custom JavaScript variable you created in step 5.

9. Publish your GTM container.

Once these steps are completed, GTM will retrieve the relevant eCommerce data from the data layer on the “Confirmation” page of your Volusion store and send it to GA4 as a purchase event. You can then view the eCommerce data in the GA4 interface and analyze it to gain insights about your customers and products.

Volusion Google analytics 4 (GA4) eCommerce tracking

Connect Google Analytics 4 (GA4) eCommerce Tracking On Volusion without any third-party modules or plugins

Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to Google Analytics 4 (GA4) eCommerce Tracking on Volusion without Third-Party Modules or Plugins that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

GA4 Volusion Enhanced eCommerce Tracking using Google Tag Manager

Standard

Setting Up GA4 Volusion  Enhanced eCommerce Tracking via Google Tag Manager

Recently one client asks to setup GA4 Volusion Enhanced eCommerce Tracking using Google Tag Manage, Once I looked around the Volusion store to set up enhanced eCommerce tracking for a Volusion store, I used an exiting data layer Converted for GA4 eCommerce and Enhanced eCommerce tracking for the Volusion.

Google Analytics 4 (GA4) Ecommerce Tracking in Volusion

Google Analytics 4 (GA4) Ecommerce Tracking in Volusion using Google Tag Manager

GA4 (Google Analytics 4) Volusion Enhanced Ecommerce Tracking using Google Tag Manager 

Paste this code as high in the <head> of the page as possible:

<!– Google Tag Manager –>

<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
‘https://www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,’script’,’dataLayer’,’GTM-XXXX’);</script>
<!– End Google Tag Manager –>

Additionally, paste this code immediately after the opening <body> tag:
<!– Google Tag Manager (noscript) –>
<noscript><iframe src=”https://www.googletagmanager.com/ns.html?id=GTM-XXXX”
height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
<!– End Google Tag Manager (noscript) –>

Note: Make you will replace GTM Tracking Code with your GTM ID XXXXX

Volusion GA4 Enhanced Ecommerce Events for view_item_list: To Track when user reach out category pages where list of product listed on the Page for GA4 (Google Analytics 4) Enhanced Ecommerce Tracking for Volusion using Google Tag Manager

Volusion GA4 E-Commerce Conversion Tracking

Volusion Google Analytics 4 (GA4) Ecommerce Tracking via Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for select_item: To Track when user click on list of product listed on the pages using GA4 Volusion Enhanced Ecommerce Tracking for Volusion using Google Tag Manager

GA4 eCommerce Tracking

GA4 eCommerce Tracking Volusion Store using Google Tag manager

Volusion GA4 Enhanced Ecommerce Events for view_item: To Track when user visit a product details page using GA4 Volusion Enhanced Ecommerce Tracking for Volusion Ecommerce Store using Google Tag Manager 

Volusion Google Analytics 4 (GA4) eCommerce Data layer

Google Analytics 4 (GA4) eCommerce Data layer for Volusion using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for add_to_cart: To Track when user visit a product details page then Click on AddtoCart using GA4 Volusion Enhanced Ecommerce Tracking for Volusion Via Google Tag Manager 

Google Analytics 4 (GA4) in Volusion ecommerce

Volusion Google Analytics 4 (GA4) eCommerce tracking using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for add_to_wishlist: To Track when Add a product into Add to Wishlist using GA4 Volusion Enhanced Ecommerce Tracking for Volusion Ecommerce using Google Tag Manager 

Measuring GA4 Tracking Volusion

GA4 Tracking and Measuring Volusion Ecommerce Sales using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for view_cart: To Track when user entered to View Cart using GA4 Volusion Enhanced Ecommerce Tracking for Volusion Ecommerce Platform using Google Tag Manager 

Google Analytics4 (GA4) in Volusion ecommerce

Volusion Google analytics 4 (GA4) eCommerce Tracking using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for remove_from_Cart: To Track when user remove a product from cart to remove_from_Cart using GA4 Enhanced Ecommerce Tracking for Volusion using Google Tag Manager 

GA4 Volusion eCommerce tracking

Migration Google Analytics 4 (GA4) eCommerce using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for begin_checkout: To Track when user entered to begin_checkout using GA4 Enhanced Ecommerce Tracking for Volusion using Google Tag Manager 

Volusion Google Analytics 4(GA4)

Install Volusion Google Analytics 4(GA4) Ecommerce Tracking using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for add_shipping_info: To Track when user entered to selected a Shipping Method using GA4 Enhanced Ecommerce Tracking for Volusion Via Google Tag Manager 

Volusion Google analytics 4 (GA4) eCommerce tracking

Migrating Volusion Google analytics 4 (GA4) eCommerce Tracking using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for add_payment_info: To Track when user entered to selected a Payment Method using Volusion GA4 Enhanced Ecommerce Tracking for Volusion using Google Tag Manager 

GA4 Ecommerce Tracking in Volusion

GA4 Ecommerce Tracking in Volusion using Google Tag Manager

Volusion GA4 Enhanced Ecommerce Events for purchase: To Track when user completed purchase using Volusion GA4 Enhanced Ecommerce Tracking for Volusion Store using Google Tag Manager

Purchase GA4 Volusion Ecommerce Tracking

Margate GA4 Volusion Enhanced Ecommerce Tracking using Google Tag Manager

Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to GA4 Volusion Enhanced eCommerce Tracking using Google Tag Manager using Google Tag Manager that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

Track Ecommerce transaction with Google Tag Manager in Vb.net

Standard

Recently, one of the client has asked to implement e-commerce tracking on ASP.NET ( Vb.net) website using Google Tag Manager

E-commerce tracking is one of most challenging part to implement in ASP.NET (Vb.net)

E-Commerce tracking even allows you to see your conversions to improve. Doesn’t that sound thrilling? It is fairly easy to empower your site for creating such advice. All that you need is a couple of codes that are additional. Naturally, you even have to examine the information presented to make the most of it.Transaction data passed back by the payment gateway or is usually saved in your back end systems.

You have to pass this info to the script that is analytics. To put it differently, you will use a server side language like PHP write a JavaScript directly to the resultant HTML page and to get the data.

You can see this features set up ecommerce tracking using Google Tag Manager in .net website.

  • Transaction Revenue
  • Transaction Tax
  • Transaction Shipping
  • Item Revenue
  • Revenue per Transaction
  • Revenue per Visit
  • Total Value
  • Revenue per Item
    Implementing E-Commerce Tracking via Google Tag Manager

    E-Commerce Conversion Tracking Using Google Tag Manager

    Google Tag Manager eCommerce Tracking installation

    Google Tag Manager integration (GTM)

    Step 1. First Install Google Tag Manager on Your ASP.NET ( Vb.net) website for Setup E-commerce Tracking using Google Tag Manager

    Copy the code below and paste it onto every page of your website. Place it immediately after the opening <body> tag.

    <!– Google Tag Manager –>
    <noscript><iframe src=”//www.googletagmanager.com/ns.html?id=GTM-XXXXXX
    height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
    <script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
    new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
    j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
    ‘//www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
    })(window,document,’script’,’dataLayer’,’GTM-XXXXXX‘);</script>
    <!– End Google Tag Manager –>

    Note: Make you will replace GTM Tracking Code with your GTM ID.

Step 2. Create a data layer using Custom HTML Tag 

<script type=”text/javascript”>

function read_cookie(name) {
var result = document.cookie.match(new RegExp(name + ‘=([^;]+)’));
result && (result = JSON.parse(result[1]));
return result;
}
function getParameterByName(name, url) {
if (!url) url = window.location.href;
name = name.replace(/[\[\]]/g, “\\$&”);
var regex = new RegExp(“[?&]” + name + “(=([^&#]*)|&|#|$)”),
results = regex.exec(url);
if (!results) return null;
if (!results[2]) return ”;
return decodeURIComponent(results[2].replace(/\+/g, ” “));
}
var items = read_cookie(“ga_cart”);
var total = parseFloat(read_cookie(“ga_total”));
var products = [];
for (var i = 0; i < items.length; i++) {
var product = {
‘sku’ : items[i].TradingItem[“#text”],

 DataLayer In Custom JavaScript Variables

Google Tag Manager Data Layer ECommerce

Step 3. Create a data layer using Custom HTML Tag for Store

<script type=”text/javascript”>
function parseXML(val) {
if (document.implementation && document.implementation.createDocument) {
xmlDoc = new DOMParser().parseFromString(val, ‘text/xml’);
}
else if (window.ActiveXObject) {
xmlDoc = new ActiveXObject(“Microsoft.XMLDOM”);
xmlDoc.loadXML(val);
}
else
{
alert(‘Your browser cant handle this script’);
return null;
}
return xmlDoc;
}

function xmlToJson(xml) {

// Create the return object
var obj = {};

if (xml.nodeType == 1) { // element
// do attributes
if (xml.attributes.length > 0) {
obj[“@attributes”] = {};
for (var j = 0; j < xml.attributes.length; j++) {
var attribute = xml.attributes.item(j);
obj[“@attributes”][attribute.nodeName] = attribute.nodeValue;
}

Google Tag Manager E-commerce data Layer

Implement using the Data Layer

For Contact: mappchero@gmail.com

Warning:if you do n’t know about javascript or do n’t have developing knowledge then do n’t try to implement on ASP.NET () E-commerce  Setup using Google Tag Manager  that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

Volusion eCommerce Conversion Tracking into Google Analytics using Google Tag Manager

Standard

Capturing Ecommerce Transaction Data Details On Your Volusion store in Google Analytic using Google Tag Manager

Recently I have worked one of client to implement e-commerce tracking on Volusion using Google Tag Manager.

To set up GA4 conversion tracking in Volusion eCommerce, you will need to enter your GA4 measurement ID in the Volusion “Settings” and enable enhanced e-commerce tracking and GA4 conversion tracking. Then, create a conversion event in your GA4 property and specify the trigger type. After completing these steps, Volusion will send data to your GA4 property, and you’ll be able to see conversion data in your GA4 reports.

Google Analytics 4 (GA4) Volusion eCommerce Tracking without Module with data layer using Google Tag Manager

Setting Up GA4 Volusion Enhanced eCommerce Tracking via Google Tag Manager

Volusion E-commerce monitoring permits you to measure the number of transactions and sales that your website generates. Google Analytics that allows for you to monitor on-line transactions on e-commerce web sites. It presents specific analytical knowledge to help set up the proper route to maximum ROI.

Volusion E-Commerce tracking even allows you to see on-line traffic sources to enhance your conversions. It’s as a substitute simple to enable your website for generating such information. All you need is a couple of additional codes. Of path, you additionally have got to analyze the information presented to benefit from it.

What data you will get it form Implement E-commerce tracking in Volusion using Google Tag Manager?

  • Revenue from product sales from your volusion Store
  • Average order value from your volusion Store
  • Total transactions and product purchases from your volusion Store
  • Number of days/sessions before a transaction occurred from your volusion Store
  • Sales performance on particular dates from your volusion Store

Volusion Ecommerce Tracking using Google Tag Manager can be generated Transaction Data by JavaScript on the OrderFinished.asp page within your Volusion Store.

Volusion E-commerce Tracking Two type of JavaScript that help you to track E-commerce Sales using Google Tag Manager 

Volusion E-commerce Tracking using Google Tag Manager by Transaction Array Contents

  • Order[0] = Order ID
  • Order[1] = Unused
  • Order[2] = Payment Amount
  • Order[3] = Affiliate Commissionable Value
  • Order[4] = Sales Tax
  • Order[5] = Total Shipping Cost
  • Order[6] = Billing City
  • Order[7] = Billing State
  • Order[8] = Billing Country
  • Order[9] = Email Address

Volusion Ecommerce Tracking using Google Tag Manager by Order Details Array Contents

  • OrderDetails[X][0] = Order ID
  • OrderDetails[X][1] = Order Detail ID
  • OrderDetails[X][2] = Product Code
  • OrderDetails[X][3] = Product Name
  • OrderDetails[X][5] = Product Price
  • OrderDetails[X][6] = Quantity

Step 1. First Install Google Tag Manager on Your Volusion for Setup E-commerce Tracking using Google Tag Manager

Copy the code below and paste it onto every page of your website. Place it immediately after the opening <body> tag.

<!– Google Tag Manager –>
<noscript><iframe src=”//www.googletagmanager.com/ns.html?id=GTM-XXXXXX
height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
‘//www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,’script’,’dataLayer’,’GTM-XXXXXX‘);</script>
<!– End Google Tag Manager –>

Note: Make you will replace GTM Tracking Code with your GTM ID 

Step 2. For Install Google Tag Manager in your Volution Store your admin area, got t to Design > File Editor in your Admin Area —->In the Live Edit page, click on your template.htm

Google Analytics Ecommerce Tracking On Volusion

Google Analytics Ecommerce Tracking On Volusion using Google Tag Manager

Step 3. E-commerce data layer code will be implemented in Volusion using Google Tag Manager to track Sales data in Google Analytic 

<!– Start – Volusion E-commerce Tracking Google Tag Manager Transaction Script  –>
<script>
dataLayer = [{
‘transactionId’: Order[0],
‘transactionAffiliation’: ‘smileherb’,
‘transactionTotal’: Order[2],
‘transactionTax’: Order[4],
‘transactionShipping’: Order[5]
}];
var transactionProducts = [];
for(var i=0;i<OrderDetails.length;i++) {
transactionProducts.push({
‘sku’: OrderDetails[i][2],
‘name’: OrderDetails[i][3],
‘category’: ‘none’,
‘price’: OrderDetails[i][5],
‘quantity’: OrderDetails[i][6]
})}
dataLayer.push({
    ‘transactionProducts’: transactionProducts
});
</script>
<!– End – Volusion E-commerce Tracking Google Tag Manager Transaction Script –>

Step 4. Now Configure Trigger , Tag and Event Triggers in Google Tag Manager for Volution E-commerce Tracking 

Installing Tracking Tag in Volusion

Google Analytics Ecommerce Tracking On Volusion

Step 5.  Now Create Google Tag Manager Custom Event to firing E-commerce Datalayer in Volusion Store in Google Tag Manager 

Setup Ecommerce custom event for Bigcommerce

Installing Tracking Tag in Volusion

Volusion E-commerce Tracking using Google Tag Manager – https://support.google.com/tagmanager/answer/6107169?hl=en

For Troubleshoot of Volution E-commerce tracking using Google Tag Manager –  Use Tag Assistance  – https://chrome.google.com/webstore/detail/tag-assistant-by-google/kejbdjndbnbjgmefkgdddjlbokphdefk?hl=en

For Contact: mappchero@gmail.com

Warning:if you do n’t know about javascript or do n’t have developing knowledge then do n’t try to implement on Volusion E-commerce tracking using Google Tag Manager  that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

I am avaible for Hire on Freelancer: Freelancer.com

I am avaible for Hire on Upwork: Upwork.com

I am avaible for Hire on Peopleperhour: Peopleperhour.com

I am avaible for Hire on Guru: Guru.com