Migration of websites UA to GA4 and setup of Google Tag Manager

Standard

Migrating from Universal Analytics (UA) to Google Analytics 4 (GA4) involves upgrading your analytics tracking system to the latest version offered by Google Analytics. The migration process can be broken down into two main parts: migrating to GA4 and setting up Google Tag Manager (GTM). In this article, we will discuss the step-by-step process to migrate your website from UA to GA4 and set up GTM.

Migrating to GA4:
The first step in migrating to GA4 is to create a new GA4 property. To create a new property, follow these steps:

  • Log in to your Google Analytics account and navigate to the “Admin” section.
  • Select “Create Property” and choose “Web” as the type of property.
  • Enter a name for your new property and select the appropriate time zone and currency
  • Choose “Create” to create your new property.

Once you have created your new GA4 property, you will be provided with a new Measurement ID. This is a unique identifier for your property that you will need to use to track your website’s activity.

Next, you will need to install the GA4 tracking code on your website. The GA4 tracking code is different from the UA tracking code, so you will need to replace the old code with the new code.

The process for installing the GA4 tracking code is as follows:

  • Go to the “Admin” section of your GA4 property.
  • Select “Data Streams” and then click “Web.”
  • Click “Add Stream” and enter the details for your website, including the website URL and stream name.
  • Click “Create Stream” to create the new stream.
  • Once you have created your new stream, click on “Tagging Instructions” to get the GA4 tracking code.
  • Copy the code and paste it into the header section of your website, just before the closing tag.

Setting up Google Tag Manager:

Google Tag Manager (GTM) is a tool that allows you to manage all of your tracking tags in one place. With GTM, you can easily add and remove tracking tags without having to modify the code on your website. Here is how you can set up GTM:

  • Create a new Google Tag Manager account, if you don’t already have one.
  • Create a new container in GTM and link it to your GA4 property.
  • Once you have created your container, you will be provided with a GTM container code. This code needs to be added to your website, just like the GA4 tracking code.
  • Copy the GTM container code and paste it into the header section of your website, just before the closing tag.
  • Once you have added the GTM container code to your website, you can start adding tracking tags to your container.

Adding Tracking Tags to GTM:
To add a tracking tag to your GTM container, follow these steps:

  • Log in to your GTM account and select the container you want to add a tag to.
  • Select “Tags” from the left-hand menu and then click “New Tag.”
  • Select the type of tag you want to create. For example, if you want to track pageviews, select “Google Analytics: GA4 Pageview” as the tag type.
  • Enter the tag configuration details, such as the Measurement ID for your GA4 property.
  • Save the tag and then click “Submit” to publish the changes to your GTM container.
  • Test the tag to make sure it is working correctly.

Conclusion:
Migrating from UA to GA4 can be a bit tricky, but it’s worth the effort to ensure that you have the latest

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try to Migration of websites UA to GA4 and setup of Google Tag Manager  that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

Commerce7 ga4 eCommerce tracking in Google Tag Manager

Standard

Commerce7 is an ecommerce platform that enables businesses to create online stores and sell their products or services. To track user behavior and website performance, Commerce7 supports Google Analytics 4 (GA4) ecommerce tracking. In this article, I will explain what GA4 ecommerce tracking is and how it can benefit Commerce7 users.

GA4 ecommerce tracking is a feature of Google Analytics that allows online businesses to track their ecommerce transactions, such as purchases, refunds, and add-to-cart events. GA4 ecommerce tracking provides businesses with valuable insights into their customers’ behavior and the performance of their online store. By analyzing these data, businesses can make informed decisions to optimize their marketing strategies, improve customer experience, and increase revenue.

To set up GA4 ecommerce tracking in Commerce7, users first need to create a GA4 property in their Google Analytics account and connect it to their Commerce7 store. Once the integration is complete, Commerce7 will automatically track relevant ecommerce events and send the data to the GA4 property.

The following are some of the benefits of using GA4 ecommerce tracking in Commerce7:

Understand customer behavior: GA4 ecommerce tracking provides detailed information about how customers interact with an online store. It tracks user behavior, such as the products they view, add to cart, and purchase. This information can help businesses to understand their customers’ preferences and identify the most popular products, allowing them to optimize their inventory and marketing strategies.

Monitor sales performance: GA4 ecommerce tracking provides insights into sales performance, such as revenue, average order value, and conversion rate. This data helps businesses to measure the effectiveness of their marketing campaigns and identify opportunities to improve sales.

Track marketing campaigns: GA4 ecommerce tracking allows businesses to track the performance of their marketing campaigns, such as social media ads, email marketing, and Google Ads. By monitoring the success of these campaigns, businesses can make data-driven decisions to optimize their advertising budget and improve their return on investment (ROI).

Identify cart abandonment issues: GA4 ecommerce tracking provides information about the number of customers who add products to their cart but do not complete the purchase. By analyzing this data, businesses can identify potential issues with their checkout process, such as high shipping costs or a complicated payment process, and make changes to reduce cart abandonment rates.

Improve customer experience: GA4 ecommerce tracking can help businesses to improve their customer experience by identifying areas where customers may encounter difficulties, such as slow loading times, broken links, or unclear product descriptions. By improving the user experience, businesses can increase customer satisfaction and loyalty, leading to increased sales and revenue.

In conclusion, GA4 ecommerce tracking is a powerful tool that can provide businesses with valuable insights into their customers’ behavior and the performance of their online store. By using GA4 ecommerce tracking in Commerce7, businesses can make informed decisions to optimize their marketing strategies, improve customer experience, and increase revenue. If you are a Commerce7 user, I highly recommend taking advantage of this feature to gain a competitive advantage in the ecommerce market.

3DCart ga4 eCommerce Tracking using Google Tag Manager

Standard

3DCart is an eCommerce platform that allows online businesses to create and manage their online stores. The platform offers a wide range of features to help businesses sell their products online, and one of those features is the ability to track eCommerce transactions using Google Analytics 4 (GA4). In this article, we’ll take a closer look at how 3DCart GA4 eCommerce tracking works and how businesses can use it to improve their online sales.

GA4 eCommerce tracking is a powerful tool that allows businesses to track their online sales and revenue in Google Analytics. With GA4, businesses can see how their website visitors interact with their online store, from the moment they arrive on the site to the point of purchase. This data can then be used to optimize the online shopping experience, improve conversion rates, and ultimately increase sales.

To set up GA4 eCommerce tracking in 3DCart, you’ll first need to create a GA4 property in your Google Analytics account. Once you’ve created your GA4 property, you’ll need to connect it to your 3DCart store. To do this, go to your 3DCart admin dashboard and click on “Settings” > “General” > “Google Analytics”. Then, enter your GA4 measurement ID in the “Google Analytics GA4 ID” field and click “Save Changes”.

Once you’ve connected your GA4 property to your 3DCart store, you’ll need to set up eCommerce tracking in Google Analytics. To do this, go to your GA4 property and click on “Admin” > “Ecommerce Settings”. Then, toggle on “Enable Enhanced Ecommerce Reporting” and “Enable Ecommerce Reporting”.

With eCommerce tracking enabled, you’ll be able to track a wide range of metrics related to your online sales, including:

Revenue: The total amount of revenue generated from online sales.

Transactions: The total number of completed purchases.

Average order value: The average value of each transaction.

Products: The number of products sold and the revenue generated by each product.

Conversion rate: The percentage of website visitors who make a purchase.

Cart abandonment rate: The percentage of website visitors who add items to their cart but do not complete the purchase.

Sales by traffic source: The revenue generated by each traffic source, such as organic search, paid search, and social media.

Sales by device: The revenue generated by desktop, mobile, and tablet devices.

Customer lifetime value: The total revenue generated by a customer over their lifetime.

By tracking these metrics, businesses can gain valuable insights into their online sales performance and identify areas for improvement. For example, if the cart abandonment rate is high, it may indicate that there are issues with the checkout process that need to be addressed. Similarly, if the conversion rate is low, it may indicate that the website needs to be optimized to improve the overall shopping experience.

To make the most of GA4 eCommerce tracking, businesses should also set up conversion tracking in Google Ads. This allows businesses to track the performance of their Google Ads campaigns and optimize their advertising spend based on actual sales data. To set up conversion tracking, go to your Google Ads account and click on “Tools & Settings” > “Conversions”. Then, select “Website” as the conversion source and follow the instructions to create your conversion action.

In addition to tracking eCommerce transactions, businesses can also use GA4 to track other important metrics related to their online store. For example, businesses can track website engagement metrics such as bounce rate, time on site, and pages per session. These metrics can help businesses understand how visitors are interacting with their website and identify areas for improvement.

Finally, businesses should also use GA4 to track their marketing campaigns and understand which channels are driving the most

view_item_list” is an event tracking feature in Google Analytics 4 that allows eCommerce websites to track when users view a list of items. For 3DCart users, setting up this event tracking involves creating the event parameters and adding the GA4 tracking code snippet to their website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, GA4 will receive the “view_item_list” event data, enabling businesses to analyze user behavior, including how often users view item lists and which products are viewed most frequently.

Google Analytics 4 (GA4) eCommerce Integration for 3DCart

Setting Up GA4 Enhanced eCommerce Tracking for 3DCart using Google Tag Manager

For 3DCart eCommerce websites, setting up “select_item” event tracking in GA4 involves creating the event parameters, such as “event name” as “select_item,” “event parameters” as “items” and “content_type” as “product,” and adding the GA4 tracking code snippet to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, GA4 will receive the “select_item” event data, allowing businesses to analyze user behavior, optimize product listings, and improve the overall user experience by making it easier for users to find and select the products they want to purchase.

Install Google Analytics 4 (GA4) on 3DCart

3DCart Google Analytics 4 (GA4) Integration using Google Tag Manager

view_item” is an event tracking feature in Google Analytics 4 that allows eCommerce websites to track when a user views a specific product on the website. For 3DCart eCommerce websites, setting up “view_item” event tracking in GA4 involves creating the event parameters, such as “event name” as “view_item,” “event parameters” as “items” and “content_type” as “product,” and adding the GA4 tracking code snippet to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, GA4 will receive the “view_item” event data, allowing businesses to analyze user behavior, such as which products are viewed most often and for how long. This data can be used to optimize product listings, improve the user experience, and increase conversions by understanding what products are most appealing to users. Overall, “view_item” event tracking is an essential feature for eCommerce websites to gain valuable insights into user behavior and make data-driven decisions to grow their business.

GA4 Integration For 3DCart

Implementation Google Analytics 4 (GA4) on 3DCart with Google Tag Manager

For 3DCart eCommerce websites, setting up “add_to_cart” event tracking in GA4 involves creating the event parameters, such as “event name” as “add_to_cart,” “event parameters” as “items” and “content_type” as “product,” and adding the GA4 tracking code snippet to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, GA4 will receive the “add_to_cart” event data, allowing businesses to analyze user behavior, such as which products are most frequently added to carts, the average value of items added to carts, and the cart abandonment rate.

3DCART eCommerce Report in GA4

3DCART Google Analytics 4 (GA4) eCommerce Tracking using Google Tag Manager

view_cart” is an event tracking feature in eCommerce tracking that allows online stores to track when a user views their cart. For 3DCart eCommerce websites, setting up “view_cart” event tracking involves creating the event parameters, such as “event name” as “view_cart,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “view_cart” event data, which provides valuable insights into user behavior, such as how often users view their cart and how many products are usually in the cart.

Migrating to Google Analytics 4 3DCART

Migrate to 3DCART Google Analytics 4 (GA4) Enhanced eCommerce Tracking using Google Tag Manager

remove_from_cart” is an event tracking feature in eCommerce tracking that allows online stores to track when a user removes a product from their cart. For 3DCart eCommerce websites, setting up “remove_from_cart” event tracking involves creating the event parameters, such as “event name” as “remove_from_cart,” “event parameters” as “items” and “content_type” as “product,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “remove_from_cart” event data, which provides valuable insights into user behavior, such as which products are most frequently removed from carts and why.

GA4 eCommerce Setup for 3DCart

3DCart Migrate from Google Universal Analytics to GA4 eCommerce Tracking using Google Tag Manager

begin_checkout” is an event tracking feature in eCommerce tracking that allows online stores to track when a user begins the checkout process. For 3DCart eCommerce websites, setting up “begin_checkout” event tracking involves creating the event parameters, such as “event name” as “begin_checkout,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “begin_checkout” event data, which provides valuable insights into user behavior, such as how often users start the checkout process, which pages they visit during the checkout process, and how long it takes them to complete the checkout process.

3DCart Googl Analytics 4

Ecommerce Google Analytics 4 for 3DCart using Google Tag Manager

add_shipping_info” is an event tracking feature in eCommerce tracking that allows online stores to track when a user adds their shipping information during the checkout process. For 3DCart eCommerce websites, setting up “add_shipping_info” event tracking involves creating the event parameters, such as “event name” as “add_shipping_info,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “add_shipping_info” event data, which provides valuable insights into user behavior, such as how often users provide their shipping information during checkout, and how many users abandon their cart at this stage.

3DCart GA4 Enhanced Ecommerce Tracking

GA4 Tracking For 3DCart using Google Tag Manager

add_payment_info” is an event tracking feature in eCommerce tracking that allows online stores to track when a user adds their payment information during the checkout process. For 3DCart eCommerce websites, setting up “add_payment_info” event tracking involves creating the event parameters, such as “event name” as “add_payment_info,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “add_payment_info” event data, which provides valuable insights into user behavior, such as how often users provide their payment information during checkout, and how many users abandon their cart at this stage.

Migrating to Google Analytics 4 Enhanced Ecommerce Tracking for 3DCart using Google Tag Manager

The “purchase” event tracking feature in eCommerce tracking allows online stores to track when a user completes a purchase transaction. For 3DCart eCommerce websites, setting up “purchase” event tracking involves creating the event parameters, such as “event name” as “purchase,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “purchase” event data, which provides valuable insights into user behavior, such as the total revenue generated by the transaction, the number of products purchased, and the average order value.

3DCart Google Analytics 4 Enhanced Ecommerce tracking using Google Tag Manager

The “purchase” event tracking feature in eCommerce tracking allows online stores to track when a user completes a purchase transaction. For 3DCart eCommerce websites, setting up “purchase” event tracking involves creating the event parameters, such as “event name” as “purchase,” and adding the eCommerce tracking code to the website’s header or footer section via the 3DCart dashboard. Once the tracking code is added, the website will receive the “purchase” event data, which provides valuable insights into user behavior, such as the total revenue generated by the transaction, the number of products purchased, and the average order value.

Setting Up Google Analytics 4 for 3DCart

Set up purchase event for 3DCart using Google Tag Manager

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try to 3DCart ga4 eCommerce Tracking using Google Tag Manager that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

WooCommerce ga4 eCommerce Tracking using Google Tag Manager

Standard

WooCommerce is a popular e-commerce platform that enables online store owners to manage their business operations, products, orders, and customers. Google Analytics 4 (GA4) is the latest version of Google Analytics, and it provides a more comprehensive view of user behavior across different platforms and devices.

GA4 allows store owners to track customer interactions, product views, and purchases on their WooCommerce stores. This tracking provides valuable insights into customer behavior and can help store owners make informed decisions to improve their marketing strategies and optimize their store’s performance.

To set up GA4 eCommerce tracking on a WooCommerce store, store owners need to follow these steps:

Set up GA4 tracking on your WooCommerce store: Before setting up GA4 eCommerce tracking, you need to set up GA4 tracking on your WooCommerce store. You can do this by creating a new GA4 property in your Google Analytics account and then integrating it with your WooCommerce store using a plugin or by adding the tracking code manually to your website’s header or footer.

Enable Enhanced eCommerce tracking in GA4: Once you have set up GA4 tracking on your WooCommerce store, you need to enable Enhanced eCommerce tracking in GA4. Enhanced eCommerce tracking allows you to track customer behavior on your store, such as product views, add to cart events, and purchases.

Add the GA4 tracking code to your WooCommerce store: You need to add the GA4 tracking code to your WooCommerce store to enable eCommerce tracking. This code should be added to your website’s header or footer.

Enable eCommerce tracking in your WooCommerce store: After adding the GA4 tracking code to your WooCommerce store, you need to enable eCommerce tracking in your store. This can be done using a plugin or by adding the tracking code manually to your website’s header or footer.

Set up conversion tracking in GA4: Conversion tracking allows you to track the number of conversions on your WooCommerce store, such as the number of completed purchases. To set up conversion tracking in GA4, you need to create a conversion event in your GA4 account and then add the event code to your WooCommerce store.

Once you have completed these steps, you can start tracking customer behavior on your WooCommerce store using GA4. Some of the key metrics you can track using GA4 eCommerce tracking include:

Product views: GA4 eCommerce tracking allows you to track the number of times a product has been viewed on your WooCommerce store. This metric can help you understand which products are popular among your customers and which products may need more attention.

Add to cart events: Add to cart events track the number of times a customer has added a product to their cart. This metric can help you understand which products are most likely to be purchased by your customers.

Cart abandonment rate: Cart abandonment rate tracks the number of times a customer has added a product to their cart but did not complete the purchase. This metric can help you identify any potential issues with your checkout process and help you optimize it for better conversions.

Revenue: GA4 eCommerce tracking allows you to track the revenue generated by your WooCommerce store. This metric can help you understand the overall performance of your store and make informed decisions about your marketing and sales strategies.

Customer lifetime value: Customer lifetime value (CLTV) tracks the total amount of revenue generated by a customer over their lifetime on your WooCommerce store. This metric can help you identify your most valuable customers and tailor your marketing strategies to better engage and retain them.

In conclusion, GA4 eCommerce tracking is a powerful tool for online store owners using WooCommerce. By tracking customer behavior on your store, you can gain valuable insights into your customers’ preferences and behavior and use this information to optimize your store’s performance and improve your marketing strategies. With the help of the above-mentioned steps, store owners

Drupal GA4 eCommerce Tracking using Google Tag Manager

Standard

Drupal is a powerful content management system (CMS) that allows website owners to create and manage their online presence with ease. One important aspect of any website is the ability to track user behavior and gather insights about how visitors interact with the site. This is where Google Analytics comes in, and specifically, GA4 eCommerce tracking. In this article, we will discuss how to set up GA4 eCommerce tracking on a Drupal site in detail.

Step 1: Create a Google Analytics 4 property and obtain your Measurement ID

The first step in setting up GA4 eCommerce tracking is to create a Google Analytics 4 property and obtain your Measurement ID. To do this, go to the Google Analytics website and create a new account if you don’t already have one. Then, navigate to the Admin section and create a new property for your Drupal site. Once you’ve created the property, you’ll be given a Measurement ID, which you’ll need later on.

Step 2: Install the Google Tag Manager (GTM) module on your Drupal site

Next, you’ll need to install the Google Tag Manager (GTM) module on your Drupal site. This module makes it easy to manage your Google Analytics tracking tags and other marketing tags on your site. To install the module, go to the Drupal website and download the GTM module. Then, install and enable the module on your site.

Step 3: Configure the GTM module and add your Measurement ID to it

Once you’ve installed the GTM module, you’ll need to configure it and add your Measurement ID to it. To do this, go to the GTM module configuration page in Drupal and enter your Measurement ID. This will connect your Drupal site to your GA4 property.

Step 4: Create a new GTM container and add the GA4 tracking tag to it

The next step is to create a new GTM container and add the GA4 tracking tag to it. A container is a collection of tags, triggers, and variables that work together to track user behavior on your site. To create a new container, go to the Google Tag Manager website and click on the “Create Account” button. Then, select “Web” as your container type and follow the prompts to set up your container. Once your container is set up, add the GA4 tracking tag to it.

Step 5: Configure the GA4 tracking tag to fire on the pages where you want to track eCommerce transactions

After you’ve added the GA4 tracking tag to your container, you’ll need to configure it to fire on the pages where you want to track eCommerce transactions. To do this, go to the “Tags” section of your container and select the GA4 tracking tag. Then, configure the tag to fire on the relevant pages of your Drupal site.

Step 6: Set up the required eCommerce data layer variables

To capture information about eCommerce transactions on your Drupal site, you’ll need to set up the required eCommerce data layer variables. A data layer is a JavaScript object that contains information about the user’s interaction with your site. To set up the eCommerce data layer variables, you’ll need to add JavaScript code to your site’s header or footer. This code should define the variables that you want to track, such as product ID, name, price, and quantity.

Step 7: Add the eCommerce data layer

Finally, you’ll need to add the eCommerce data layer to your GTM container. To do this, go to the “Variables” section of your container and create a new variable for each eCommerce data layer variable that you want to track. Then, configure these variables to capture the data from your Drupal site’s data layer.

Conclusion:

In conclusion, setting up GA4 eCommerce tracking on your Drupal site requires a bit of technical knowledge,

Lightspeed Commerce GA4 eCommerce Tracking

Standard

Lightspeed Commerce is a popular eCommerce platform that enables businesses to create online stores and sell products or services online. Google Analytics 4 (GA4) eCommerce tracking is a powerful feature that allows businesses to track and measure their eCommerce transactions and other key metrics. In this article, we will discuss the benefits of GA4 eCommerce tracking for Lightspeed Commerce, how to set it up, and how to use it to gain insights into your eCommerce business.

Benefits of GA4 eCommerce Tracking for Lightspeed Commerce

GA4 eCommerce tracking offers several benefits for Lightspeed Commerce businesses. Here are some of the key benefits:

Measure eCommerce transactions: GA4 eCommerce tracking enables businesses to measure and track eCommerce transactions, such as product purchases, revenue, and other key metrics. This helps businesses to understand their sales performance and make data-driven decisions to optimize their eCommerce strategies.

Analyze customer behavior: GA4 eCommerce tracking provides businesses with valuable insights into customer behavior on their online stores. This includes information on how customers navigate through the website, what products they view, and how they interact with the checkout process. By analyzing this data, businesses can identify areas for improvement in their eCommerce experience and optimize their website to improve the customer experience.

Identify high-performing products: GA4 eCommerce tracking enables businesses to identify their high-performing products and product categories. This helps businesses to understand which products are driving the most revenue and which product categories are most popular among their customers. By analyzing this data, businesses can optimize their product offerings and marketing strategies to drive sales.

Optimize marketing campaigns: GA4 eCommerce tracking allows businesses to track the effectiveness of their marketing campaigns. Businesses can analyze how different marketing channels, such as social media, email, or search engines, drive traffic and sales to their online store. By understanding which marketing channels are most effective, businesses can optimize their marketing budgets and focus on the channels that deliver the best results.

How to Set Up GA4 eCommerce Tracking for Lightspeed Commerce

Setting up GA4 eCommerce tracking for Lightspeed Commerce involves several steps. Here’s a step-by-step guide:

Step 1: Create a Google Analytics 4 property

The first step is to create a Google Analytics 4 property in your Google Analytics account. This will give you a unique tracking code that you can use to track eCommerce transactions on your Lightspeed Commerce website.

Step 2: Install the GA4 tracking code

The next step is to install the GA4 tracking code on your Lightspeed Commerce website. You can find the tracking code in the GA4 admin panel. Copy the tracking code and paste it into the header of your website code, just before the closing tag.

Step 3: Enable Enhanced eCommerce tracking

In your GA4 property settings, you need to enable Enhanced eCommerce tracking. This will enable GA4 to track eCommerce transactions and other key metrics on your website.

Step 4: Set up your eCommerce data layer

The eCommerce data layer is a set of JavaScript variables that pass eCommerce data to Google Analytics. You need to add the data layer to your Lightspeed Commerce website code. The data layer should contain information about the products, transactions, and other eCommerce data that you want to track.

Step 5: Set up eCommerce events

Finally, you need to set up eCommerce events in your GA4 property. These events include product view, add to cart, checkout, and purchase. You need to configure these events in the GA4 admin panel, and then add the relevant event codes to your Lightspeed Commerce website code.

How to Use GA4 eCommerce Tracking for Lightspeed Commerce

Once you have set up GA4 eCommerce tracking for your Lightspeed Commerce website, you can use it to gain valuable insights into your eCommerce business. Here are some of the key reports and metrics you can

Opencart GA4 eCommerce Tracking using Google Tag Manager

Standard

Opencart is a popular open-source eCommerce platform that allows businesses to create and manage their online stores. One of the essential components of any eCommerce business is tracking their website’s performance using Google Analytics (GA). In this article, we will explain how to set up GA4 eCommerce tracking in Opencart to help you get started with tracking your website’s performance.

Google Analytics 4 (GA4) is a newer version of Google Analytics that provides advanced tracking features for eCommerce businesses. It offers features such as cross-device tracking, machine learning, and advanced reporting capabilities. To set up GA4 eCommerce tracking in Opencart, you will need to follow these steps:

Step 1: Create a Google Analytics 4 property

The first step is to create a new GA4 property in your Google Analytics account. To do this, you need to log in to your Google Analytics account and navigate to the “Admin” section. From there, click on “Create Property” and select “Google Analytics 4” from the dropdown menu.

Next, enter the required information such as property name, industry category, and time zone. Once you have completed this step, you will have created a new GA4 property.

Step 2: Install the GA4 tracking code

To install the GA4 tracking code on your Opencart store, you will need to follow these steps:

Navigate to your Opencart store’s admin dashboard and go to “Extensions” > “Analytics.”
Click on “Edit” for “Google Analytics” and select “GA4” as the tracking type.
Enter your GA4 measurement ID, which can be found in your Google Analytics account under “Admin” > “Property Settings.”
Save the changes and you’re done!

Step 3: Set up eCommerce tracking in GA4

Once you have installed the GA4 tracking code on your Opencart store, you will need to set up eCommerce tracking in GA4. To do this, you will need to follow these steps:

Go to your GA4 property in your Google Analytics account and click on “Ecommerce Settings.”
Turn on “Enable Enhanced Ecommerce Reporting” and “Enable Ecommerce Reporting.”
Set up your eCommerce data streams by clicking on “Create Data Stream” and selecting “Web” as the source.
Follow the prompts to complete the setup process, and you’re done!

Step 4: Test your tracking setup

After you have set up your GA4 eCommerce tracking in Opencart, it’s essential to test your tracking setup to ensure that everything is working correctly. To do this, you can perform the following steps:

Go to your Opencart store and add a product to your cart.
Go to the checkout page and complete the purchase process.
Once the purchase is complete, go to your GA4 property in your Google Analytics account and navigate to “Conversions” > “Ecommerce.”
Verify that the data is being tracked correctly, including the number of transactions, revenue, and other relevant metrics.

Conclusion

GA4 eCommerce tracking in Opencart is a simple and effective way to track your website’s performance and gain insights into your customers’ behavior. By following the steps outlined above, you can set up GA4 eCommerce tracking on your Opencart store and start tracking your website’s performance in no time. Remember to test your tracking setup regularly to ensure that it’s working correctly and providing accurate data.

In eCommerce tracking, the ‘event’ and ‘view_item_list‘ are used together to track when a user views a list of products on the website. This tracking information can be used to analyze user behavior, optimize product pages, and make data-driven decisions.

Opencart for Google Analytics 4 Ecommerce tracking

Opencart Google Analytics 4 eCommerce Tracking using Google Tag Manager

The “select_item” event in eCommerce tracking for OpenCart typically refers to when a user selects a specific item on a product listing or category page. This event can be tracked using various analytics tools such as Google Analytics 4 (GA4), Piwik, or OpenCart’s built-in analytics system.

Google Analytics 4 (GA4) Enhanced Ecommerce for OpenCart

Google Analytics 4 eCommerce Tracking for Opencart using Google Tag Manager

To implement tracking for the “view_item” event in OpenCart, you can use a data layer to capture the necessary information such as the product ID, name, and price. This data can then be sent to your analytics tool using a custom JavaScript function or plugin. In Google Analytics, you can set up a custom event that fires when a user views a product page, and then use this data to analyze user behavior and optimize your website.

Tracking OpenCart Transactions with Google Analytics 4 (GA4)

OpenCart Google Analytics 4 (GA4) eCommerce Integration using Google Tag Manager

The “add_to_cart” event in eCommerce tracking for OpenCart refers to when a user adds a product to their shopping cart on an online store built with the OpenCart eCommerce platform. This event is typically tracked using tools like Google Analytics or Facebook Pixel, and it provides valuable insights into user behavior and conversion rates.

When a user clicks the “add to cart” button on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “add_to_cart” event has occurred. This message typically includes information such as the product name, SKU, quantity, and price.

Install Google Analytics 4 (GA4) on OpenCart

Setup Ecommerce Tracking For GA4 (Google Analytic 4) for OpenCart using Google Tag Manager

When a user clicks the “view cart” button on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “view_cart” event has occurred. This message typically includes information such as the products in the cart, the total cart value, and any discounts or promotions that may be applied.

Set up a purchase event for OpenCart

Google Analytics 4 (GA4) Transition & Migration eCommerce Tracking for OpenCart using Google Tag Manager

When a user clicks the “remove” button on an item in their cart on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “remove_from_cart” event has occurred. This message typically includes information such as the product name, SKU, and quantity.

GA4 Event Tracking for OpenCart

Opencart for Google Analytics 4 (GA4) Ecommerce Tracking using Google Tag Manager

By tracking the “begin_checkout” event, online store owners can better understand how many users are starting the checkout process, how long they are spending on the checkout page, and at which point in the checkout process users are abandoning their carts. This data can then be used to optimize the checkout process, improve user experience, and create targeted remarketing campaigns to win back potential customers who have abandoned their carts. Additionally, this data can help store owners identify issues with payment options, shipping rates, or other factors that may be contributing to cart abandonment.

Google Analytics 4 Integration for OpenCart

GA4 Event Tracking for Purchases for OpenCart using Google Tag Manager

When a user adds their shipping information on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “add_shipping_info” event has occurred. This message typically includes information such as the shipping address, shipping method, and shipping cost.

GA4 eCommerce Setup for OpenCart

Setting Up Google Analytics 4 (GA4) eCommerce Tracking for OpenCart using Google Tag Manager

When a user adds their payment information on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “add_payment_info” event has occurred. This message typically includes information such as the payment method, card type, and payment amount.

GA4 Enhanced for OpenCart

Google Analytics 4 (GA4) Enhanced Ecommerce for OpenCart using Google Tag Manager

When a user completes a purchase on an OpenCart store, an eCommerce tracking script sends a message to the tracking tool that the “purchase” event has occurred. This message typically includes information such as the products purchased, the order total, the transaction ID, and any shipping or tax information.

Set up GA4 eCommerce for OpenCart

Opencart Analytics 4 (GA4) Purchase Enhance Ecommerce using Google Tag Manager

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try toOpencart GA4 Enhanced eCommerce Tracking using Google Tag Manager that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

Magento 2 GA4 eCommerce Tracking using Google Tag Manager

Standard

Magento 2 is a popular e-commerce platform used by many online retailers. GA4 (Google Analytics 4) is the latest version of Google Analytics, which offers improved tracking capabilities for e-commerce sites. By integrating Magento 2 with GA4, e-commerce site owners can gain valuable insights into their customers’ behavior, which can help them make data-driven decisions to improve their business.

Magento 2 GA4 eCommerce Tracking:

Magento 2 GA4 e-commerce tracking allows online retailers to track customer behavior on their website, including product views, add to cart, checkout, and purchase. With this data, e-commerce store owners can gain insights into their customers’ behavior, such as which products are the most popular, which pages have the highest bounce rate, and what the customer journey looks like from start to finish. By analyzing this data, they can optimize their site to improve the user experience, increase conversions, and boost revenue.

To enable Magento 2 GA4 e-commerce tracking, you will need to follow these steps:

Step 1: Create a GA4 Property and set up an Enhanced Ecommerce data stream

To get started with Magento 2 GA4 e-commerce tracking, you will need to create a GA4 property in your Google Analytics account and set up an Enhanced Ecommerce data stream. This will allow you to track all the e-commerce events on your website, such as product views, add to cart, checkout, and purchase.

Step 2: Configure Magento 2 integration with GA4

Next, you will need to configure the integration between Magento 2 and GA4. To do this, you can use the Google Tag Manager (GTM) extension for Magento 2, which allows you to add GA4 tracking code to your website. You can also use a custom code integration if you prefer.

Step 3: Set up Enhanced Ecommerce tracking in GTM

After configuring the integration between Magento 2 and GA4, you will need to set up Enhanced Ecommerce tracking in GTM. This involves setting up data layer variables, triggers, and tags that will capture the e-commerce events on your website and send them to GA4.

Step 4: Test and verify tracking

Finally, you will need to test and verify that your Magento 2 GA4 e-commerce tracking is working correctly. You can use the Google Analytics Debugger or the Real-Time reports in GA4 to check that the tracking is working as expected.

Benefits of Magento 2 GA4 eCommerce Tracking:

Magento 2 GA4 e-commerce tracking offers many benefits for online retailers, including:

Better insights into customer behavior: By tracking e-commerce events on your website, you can gain valuable insights into your customers’ behavior, such as which products they are interested in, how long they spend on your site, and what pages they visit.

Improved user experience: By analyzing customer behavior, you can identify pain points in the customer journey and optimize your site to improve the user experience.

Increased conversions: By optimizing your site for the user experience, you can increase conversions and revenue.

Customizable reporting: With GA4, you can create custom reports and dashboards that focus on the metrics that matter most to your business.

In Magento 2, an event is a notification that is triggered when a specific action or set of actions take place. The view_item_list event is triggered when a list of items is viewed, for example, a list of products in a category page.

Magento 2 GA4 eCommerce Tracking

Magento 2 Google Analytics 4 Enhanced Ecommerce tracking using Google Tag Manager

In Magento 2, the select_item event is triggered when a specific item is selected or clicked on, for example, when a product is added to the cart. To send a select_item event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the selected item’s ID or SKU.

Magento 2 GA4 eCommerce Tracking

Connect Google Analytics 4 to Magento 2 using Google Tag Manager

In Magento 2, the view_item event is triggered when a specific item is viewed, for example, when a product page is loaded. To send a view_item event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the viewed item’s ID or SKU.

Magento 2 Google Analytics 4 for Google Tag Manager

Magento 2 GA4 eCommerce Tracking via Google Tag Manager

In Magento 2, the add_to_cart event is triggered when a specific item is added to the cart. To send an add_to_cart event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the added item’s ID or SKU.

Magento 2 GA4 eCommerce Tracking

Setup Magento Google Analytics 2 (GA4) Ecommerce Tracking using Google Tag Manager

In Magento 2, the add_to_wishlist event is triggered when a customer adds a product to their wishlist. To send an add_to_wishlist event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the product ID or SKU.

magento 2 google analytics 4 (GA4) ecommerce tracking

Implement Google Analytics 4 (GA4) on Magento 2 using Google Tag Manager

In Magento 2, the view_cart event is triggered when the shopping cart is viewed by the customer. To send a view_cart event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the contents of the cart.

In Magento 2, the remove_from_cart event is triggered when a specific item is removed from the shopping cart. To send a remove_from_cart event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the removed item’s ID or SKU.

 GA4 Integration For Magento 2

Magento 2 Migrate from Google Universal Analytics to GA4 using Google Tag Manager

In Magento 2, the begin_checkout event is triggered when a customer begins the checkout process, for example, when they click the “Checkout” button. To send a begin_checkout event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the contents of the cart.

In Magento 2, the add_shipping_info event is triggered when a customer provides their shipping information during the checkout process. To send an add_shipping_info event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the customer’s shipping address and shipping method.

Magento 2 Google Analytics 4 (GA4) Enhanced eCommerce

Magento 2 google analytics 4 (GA4) eCommerce Tracking using Google Tag Manager

In Magento 2, the add_payment_info event is triggered when a customer provides their payment information during the checkout process. To send an add_payment_info event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the customer’s payment method and payment details.

In Magento 2, the purchase event is triggered when a customer completes a purchase, for example, when the order is placed and payment is processed. To send a purchase event, you can create an instance of the event manager and then dispatch the event with the relevant data, such as the order ID and the purchased items.

Google Analytics 4 in Magento 2

GA4 Integration For Magento 2 Enhanced Ecommerce Tracking using Google Tag Manager

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try to Magento 2 GA4 eCommerce Tracking using Google Tag Manager that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

Prestashop GA4 eCommerce Tracking using Google Tag Manager

Standard

Prestashop GA4 Integration Enhanced Ecommerce Tracking using Google Tag Manager

PrestaShop is a popular e-commerce platform used by many online retailers. If you’re using PrestaShop, it’s important to track your website’s performance to ensure that your business is growing and you’re meeting your goals. One way to do this is by using Google Analytics 4 (GA4) ecommerce tracking. In this article, I will explain what GA4 ecommerce tracking is and how to set it up on your PrestaShop website.

What is GA4 ecommerce tracking?

GA4 ecommerce tracking is a way to track e-commerce transactions on your website using Google Analytics 4. With GA4 ecommerce tracking, you can see how many sales you’re making, how much revenue you’re generating, and which products are the most popular. You can also see where your customers are coming from, which pages they’re visiting, and how they’re interacting with your website.

Setting up GA4 ecommerce tracking on PrestaShop

To set up GA4 ecommerce tracking on PrestaShop, you’ll need to follow these steps:

Step 1: Create a GA4 property
The first step is to create a GA4 property in your Google Analytics account. To do this, go to the Admin section of your Google Analytics account, select “Create Property,” and then select “GA4.” Follow the prompts to set up your property.

Step 2: Install the GA4 tracking code
Next, you’ll need to install the GA4 tracking code on your PrestaShop website. You can do this by adding the code to your website’s header or footer. To do this, go to your PrestaShop dashboard, select “Preferences,” and then select “Google Analytics.” Paste your GA4 tracking code into the “Google Analytics tracking code” field.

Step 3: Set up ecommerce tracking
Once you’ve installed the GA4 tracking code, you’ll need to set up ecommerce tracking. To do this, go to your Google Analytics account, select your GA4 property, and then select “Ecommerce Settings” under “Data Streams.” Turn on “Enable Enhanced Ecommerce Reporting” and “Enable Ecommerce Reporting.”

Step 4: Add ecommerce tracking to your website
Finally, you’ll need to add ecommerce tracking to your website. This involves adding code to your website’s product pages, cart pages, and confirmation pages. You can use the GA4 ecommerce tracking plugin for PrestaShop to make this process easier.

Benefits of using GA4 ecommerce tracking on PrestaShop

There are several benefits to using GA4 ecommerce tracking on PrestaShop:

  1. You can see which products are the most popular and adjust your inventory accordingly.
  2. You can track your revenue and see how much money you’re making from your online store.
  3. You can see where your customers are coming from and adjust your marketing efforts accordingly.
  4. You can see which pages on your website are performing the best and optimize your website for better performance.

Conclusion

GA4 ecommerce tracking is an essential tool for any online retailer using PrestaShop. By setting up GA4 ecommerce tracking, you can track your website’s performance, see where your customers are coming from, and adjust your marketing efforts accordingly. With the benefits of GA4 ecommerce tracking, you can optimize your website and grow your online business.

The “view_item_list” event in GA4 ecommerce tracking is used to track when a user views a list of items on your website. This can include category pages, search results pages, or any other page that displays a list of products.

Prestashop GA4 integration

Prestashop Google Tag Manager for GA4 eCommerce Tracking

The “select_item” event in GA4 ecommerce tracking is used to track when a user selects a specific product or item on your website. This event is typically triggered when a user clicks on a product image or title to view the product details or add the item to their cart.

Google Analytics 4 (GA4) with PrestaShop

Implement Google Analytics 4 (GA4) on Prestashop using Google Tag Manager

The “view_item” event in GA4 ecommerce tracking is used to track when a user views a specific product or item on your website. This event is typically triggered when a user lands on a product details page or clicks on a product from a list of items.

Prestashop GA4 Data layer Tracking

Set Up Google Analytics 4 (GA4) on PrestaShop using Google Tag Manager

The “add_to_cart” event in GA4 ecommerce tracking is used to track when a user adds a product to their shopping cart on your website. This event is typically triggered when a user clicks on the “Add to Cart” button for a specific product.

Prestashop GA4 Google Analytics 4

Google Tag Manager GA4 Revenue eCommerce Tracking in PrestaShop

The “view_cart” event in GA4 ecommerce tracking is used to track when a user views their shopping cart on your website. This event is typically triggered when a user clicks on the shopping cart icon or navigates to the cart page.

Prestashop (GA4) eCommerce Tracking

Google Tag Manager Prestashop (GA4) Enhanced Ecommerce for GA4

The “remove_from_cart” event in GA4 ecommerce tracking is used to track when a user removes an item from their shopping cart on your website. This event is typically triggered when a user clicks on the “remove” button next to an item in their cart.

GA4 Prestashop Google Tag Manager

PrestaShop Enhanced eCommerce for Advanced Google Analytics 4 (GA4) using Google Tag Manager

The “begin_checkout” event in GA4 ecommerce tracking is used to track when a user begins the checkout process on your website. This event is triggered when a user clicks on the “checkout” button on your website’s shopping cart or basket page.

Google Analytics 4 Migration Prestashop

Google Analytics 4 (GA4) With Google Tag Manager For Prestashop

The “add_shipping_info” event in GA4 ecommerce tracking is used to track when a user enters their shipping information during the checkout process on your website. This event is triggered when a user fills in the shipping address and other relevant details on the shipping information page.

Setup PrestaShop GA4 (Google Analytics 4)

Connect Google Analytics 4 (GA4) to PrestaShop eCommerce Tracking

The “add_payment_info” event in GA4 ecommerce tracking is used to track when a user enters their payment information during the checkout process on your website. This event is triggered when a user fills in their payment details on the payment information page.

Integrate GA4 with Your PrestaShop

Google Analytics (GA4) Integration with PrestaShop using Google Tag Manager

The “purchase” event in GA4 ecommerce tracking is used to track when a user completes a purchase on your website. This event is triggered when the user has successfully submitted payment for their order.

Google Analytics 4 (GA4) Setup for PrestaShop

Tracking Prestashop with Google Analytics 4 (GA4) Enhanced Ecommerce using Google Tag Manager

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try to Prestashop Google Analytic 4 (GA4) eCommerce Tracking using Google Tag Manager that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

GA4 eCommerce Tracking for Shopify Stores

Standard

GA4 is the latest version of Google Analytics, and it provides advanced eCommerce tracking capabilities for Shopify stores. With GA4, Shopify store owners can gain more detailed insights into customer behavior, track user behavior across multiple platforms and devices, and make data-driven decisions to optimize their eCommerce strategy.

One of the key features of GA4 eCommerce tracking is enhanced eCommerce tracking. This allows store owners to gain a deeper understanding of customer behavior, such as how customers interact with products, add them to their cart, and complete purchases. With this information, store owners can optimize their product offerings, pricing, and checkout process to increase sales.

GA4 also provides cross-platform tracking, which means that store owners can track user behavior across multiple platforms and devices, including desktops, mobile devices, and even offline interactions. This provides a more comprehensive view of customer behavior and allows store owners to optimize their eCommerce strategy across all touchpoints.

In addition, GA4 takes a user-centric approach to tracking, which means that it tracks individual users across multiple sessions and devices. This provides a more holistic view of customer behavior and allows store owners to gain insights into customer lifetime value and retention.

GA4 also allows store owners to track custom events, such as clicks on specific buttons, form submissions, and video views. This provides additional insights into how customers interact with a website and helps store owners to optimize the user experience.

Another important aspect of GA4 is its focus on data privacy. GA4 is designed with data privacy in mind, providing better control over data collection and processing. This helps store owners to comply with data privacy regulations and build customer trust.

GA4 also offers a more intuitive user interface, making it easier for store owners to navigate and analyze their data. Store owners can create custom reports and dashboards, which can be used to track key performance indicators (KPIs) and identify areas for optimization.

One of the biggest advantages of GA4 eCommerce tracking for Shopify stores is its ability to provide more accurate data. GA4 uses advanced tracking capabilities and data modeling techniques to provide more accurate data, which helps store owners to make more informed decisions about their eCommerce strategy.

Overall, GA4 eCommerce tracking provides Shopify store owners with more comprehensive insights into customer behavior, allowing them to optimize their eCommerce strategy and improve the customer experience. By integrating GA4 with their Shopify store, store owners can gain a deeper understanding of customer behavior across all touchpoints and make data-driven decisions to increase sales and grow their business.

Here are some of the key features of GA4 eCommerce tracking for Shopify stores:

Enhanced eCommerce Tracking: GA4 provides more detailed insights into customer behavior, such as how customers interact with products, add them to their cart, and complete purchases. This allows store owners to gain a deeper understanding of customer behavior and optimize their eCommerce strategy accordingly.

Cross-Platform Tracking: GA4 allows store owners to track user behavior across multiple platforms and devices, including desktops, mobile devices, and even offline interactions. This helps store owners to better understand the customer journey and optimize their eCommerce strategy across all touchpoints.

Custom Event Tracking: GA4 allows store owners to track custom events, such as clicks on specific buttons, form submissions, and video views. This provides additional insights into how customers interact with a website and helps store owners to optimize the user experience.

User-Centric Approach: GA4 takes a user-centric approach to tracking, rather than a session-centric approach. This means that GA4 tracks individual users across multiple sessions and devices, providing a more holistic view of customer behavior.

Data Privacy: GA4 is designed with data privacy in mind, providing better control over data collection and processing. This helps store owners to comply with data privacy regulations and build customer trust.

Overall, GA4 eCommerce tracking provides Shopify store owners with more comprehensive insights into customer behavior, allowing them to optimize their eCommerce strategy and improve the customer experience. By integrating GA4 with their Shopify store, store owners can gain a deeper understanding of customer behavior across all touchpoints and make data-driven decisions to increase sales and grow their business.

To set up GA4 eCommerce tracking on Shopify “view_item_list”, you will need to add the necessary code to your product collection pages. This code includes the event parameters for the “view_item_list” event, such as the event category and the product information.

Shopify ecommerce tracking GA4

Shopify GA4 enhanced eCommerce using Google Tag Manager with Custom Data Layer

To set up GA4 eCommerce tracking on Shopify “select_item“, you will need to add the necessary code to your product pages. This code includes the event parameters for the “select_item” event, such as the event category and the product information.

 Set Up GA4 Ecommerce Tracking on Shopify

Set up Ecommerce Google Analytics 4 (GA4) on Shopify using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “view_item“, you will need to add the necessary code to your product pages. This code includes the event parameters for the “view_item” event, such as the event category and the product information.

GA4 on Shopify

Set up GA4 eCommerce Enhanced Tracking for Shopify using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “add_to_cart“, you will need to add the necessary code to your cart page or the “add to cart” button on your product pages. This code includes the event parameters for the “add_to_cart” event, such as the event category and the product information.

Add Google Analytics 4 to Shopify

Google Analytics 4 Setup on Shopify eCommerce Tracking using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “view_cart“, you will need to add the necessary code to your cart page. This code includes the event parameters for the “view_cart” event, such as the event category and the product information.

 Google Analytics 4 implementation Shopify

set up Google Analytics 4 (GA4) on your Shopify Store using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “remove_from_cart“, you will need to add the necessary code to your cart page or the “remove from cart” button on your cart page. This code includes the event parameters for the “remove_from_cart” event, such as the event category and the product information.

shopify ga4 purchase event

Shopify ga4 Integration eCommerce Tracking using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “begin_checkout“, you will need to add the necessary code to your checkout page. This code includes the event parameters for the “begin_checkout” event, such as the event category and the product information.

Set up Google Analytics 4 (GA4) on Shopify

Implement Shopify GA4 Ecommerce tracking using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “add_shipping_info“, you will need to add the necessary code to your shipping information page or the button that the user clicks to submit their shipping information. This code includes the event parameters for the “add_shipping_info” event, such as the event category and the shipping information.

Advanced E-commerce GA4 Shopify Tracking

Shopify E-commerce GA4 Tracking Implementation using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “add_payment_info“, you will need to add the necessary code to your payment information page or the button that the user clicks to submit their payment information. This code includes the event parameters for the “add_payment_info” event, such as the event category and the payment information.

Setup GA4 (Google Analytics 4) On Shopify

Google Analytics 4 (GA4) Setup in Shopify using Google Tag Manager

To set up GA4 eCommerce tracking on Shopify “purchase“, you will need to add the necessary code to your order confirmation page or the button that the user clicks to complete their purchase. This code includes the event parameters for the “purchase” event, such as the event category and the transaction details.

Shopify GA4 Revenue Tracking

Install GA4 On Shopify Using Purchase Customer Events using Google Tag Manager

Warning: If you don’t know about javascript or don’t have developing knowledge then don’t try to GTM  Shopify Ecommerce GA4 Purchase Value Tracking using Google Tag Manager that can break your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com