Drupal Google Analytics 4 (GA4) Enhanced Ecommerce using Google Tag Manager
Recently, one of client ask to me GA4 Enhanced eCommerce Tracking for Drupal using Google Tag Manager. I used two method get to work GA4 E-commerce and Enhanced eCommerce Tracking in Drupal, I wrote a Data layer on the Drupal and Also used Custom Javascript from Google Tag Manager for Drupal.
Enhanced Ecommerce Google Analytics 4 (GA4) in Drupal using Google Tag Manager
Drupal GA4 Events Tracking via GTM Enhanced Ecommerce Tracking using Google Tag Manager
Paste this code as high in the <head> of the page as possible:
<!– Google Tag Manager –>
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
‘https://www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,’script’,’dataLayer’,’GTM-XXXX’);</script>
<!– End Google Tag Manager –>
<noscript><iframe src=”https://www.googletagmanager.com/ns.html?id=GTM-XXXX”
height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
<!– End Google Tag Manager (noscript) –>
Note: Make you will replace GTM Tracking Code with your GTM ID XXXXX
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Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to GA4 Enhanced Ecommerce for Drupa using Google Tag Manager that can broke your site, Cart and other functionality
Disclaimer: Google tag manager belongs to Google property
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