GA4 Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Standard

PrestaShop Enhanced eCommerce for Advanced Google Analytics 4 (GA4) using Google Tag Manager

Recently, one of client asks me to implement Prestashop Enhanced eCommerce Tracking using Google Tag Manager and look around that converted exiting data layer which is used for Enhanced eCommerce Tracking for Google Analytic

Google Analytics 4 for Prestashop

Ecommerce Tracking for Google Analytics 4 (GA4) with PrestaShop using Google Tag Manager

PrestaShop Enhanced eCommerce for Advanced Google Analytics 4 (GA4) using Google Tag Manager 

Paste this code as high in the <head> of the page as possible:

<!– Google Tag Manager –>

<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
‘https://www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,’script’,’dataLayer’,’GTM-XXXX’);</script>
<!– End Google Tag Manager –>

Additionally, paste this code immediately after the opening <body> tag:
<!– Google Tag Manager (noscript) –>
<noscript><iframe src=”https://www.googletagmanager.com/ns.html?id=GTM-XXXX”
height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
<!– End Google Tag Manager (noscript) –>

Note: Make you will replace GTM Tracking Code with your GTM ID XXXXX

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for view_item_list: To Track when user reach out category pages where list of product listed on the Page for PrestaShop Enhanced eCommerce for Google Analytics 4 (GA4) using Google Tag Manager

Prestashop GA4 integration

GA4 Enhanced Ecommerce for Prestashop using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for select_item: To Track when user click on list of product listed on the pages using Enhanced Ecommerce Tracking Google Analytics 4 (GA4) with PrestaShop using Google Tag Manager

Analytics 4 (GA4) For eCommerce PrestaShop

Setup Google Analytics 4 (GA4) For eCommerce PrestaShop using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for view_item: To Track when user visit a product details page using  Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Google Analytics 4 (GA4) Setup for PrestaShop

Setting Up GA4 Enhanced eCommerce Tracking for PrestaShop using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for add_to_cart: To Track when user visit a product details page then Click on AddtoCart using  Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Google Analytics 4 (GA4) Prestashop

Implement Google Analytics 4 (GA4) on Prestashop using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for add_to_wishlist: To Track when Add a product into Add to Wishlist using PrestaShop Enhanced eCommerce for Google Analytics 4 (GA4) using Google Tag Manager

Google Analytics 4 Setup for PrestaShop

Google Analytics 4 Setup for PrestaShop using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for view_cart: To Track when user entered to View Cart using Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

 

PrestaShop Google Analytic (GA4)

PrestaShop Google Analytic (GA4) Enhanced ecommerce tracking via Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for begin_checkout: To Track when user entered to begin_checkout using Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Enhanced eCommerce for Advanced Google Analytics 4 (GA4)

PrestaShop Google Analytics (GA4) Enhanced eCommerce using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced Ecommerce Events for add_shipping_info: To Track when user entered to selected a Shipping Method using Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Enhanced Ecommerce for GA 4 PrestaShop

Google Analytics 4 (GA4) PrestaShop Enhanced eCommerce using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for add_payment_info: To Track when user entered to selected a Payment Method using Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

PrestaShop Google Analytics 4 ecommerce

Prestashop Google Analytics 4 ecommerce tracking using Google Tag Manager

PrestaShop Google Analytics 4 (GA4) Enhanced eCommerce Events for purchase: To Track when user completed purchase using Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager

Advance Google Tag Manager PrestaShop for GA4

Advance Enhanced eCommerce Purchase Event Google Tag Manager PrestaShop for GA4

Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to GA4 Enhanced Ecommerce Tracking with PrestaShop using Google Tag Manager that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

For Contact: mappchero@gmail.com

I am available for Hire on Freelancer: Freelancer.com

I am available for Hire on Upwork: Upwork.com

I am available for Hire on Peopleperhour: Peopleperhour.com

I am available for Hire on Guru: Guru.com

Leave a Reply

Your email address will not be published. Required fields are marked *