Advanced WooCommerce Facebook Pixel Events for Dynamic Ads without Any Plugins using Google Tag Manager
Recently one client asks me to implement Advanced WooCommerce Facebook Pixel Events for Dynamic Ads without Any Plugins using Google Tag Manager to Pass Parameters for Dynamic Ads to Retargeting Ads for Facebook
content_ids —–>Array of integers or strings —–>Product IDs associated with the event, such as SKUs (e.g. [‘ABC123’, ‘XYZ789’]), it’s depend upon on your feed you pass either sku or Product ID
content_category —–>String —–>Category of the page/product.
content_name —–>String —–> Name of the page of product for WooCommerce
content_type —–>String —–> It should be product
currency —–>String —–> value of Currency of WooCommerce
value —–>Integer or float —–> Amount of product , Cart and Purchase order confirmation
Step 1: Install Google Tag Manager on Advanced WooCommerce Facebook Pixel Events for Dynamic Ads without Any Plugins using Google Tag Manager
<script>(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({‘gtm.start’:
new Date().getTime(),event:’gtm.js’});var f=d.getElementsByTagName(s)[0],
j=d.createElement(s),dl=l!=’dataLayer’?’&l=’+l:”;j.async=true;j.src=
‘https://www.googletagmanager.com/gtm.js?id=’+i+dl;f.parentNode.insertBefore(j,f);
})(window,document,’script’,’dataLayer’,’GTM-XXXX’);</script>
<!– End Google Tag Manager –>
<noscript><iframe src=”https://www.googletagmanager.com/ns.html?id=GTM-XXXX”
height=”0″ width=”0″ style=”display:none;visibility:hidden”></iframe></noscript>
<!– End Google Tag Manager (noscript) –>
Note: Make you will replace GTM Tracking Code with your GTM ID XXXXX
Step 2 – Product Page (ViewContent)– User Visited to Product Page of WooCommerce to Setup Facebook Events for Dynamic Ads using Google Tag Manager without Any Plugins
Step 3 – Product Page (AddToCart)– User Visited to Product Page and Click on AddToCart, Product added to Shopping cart to setup Facebook Events for Dynamic Ads using Google Tag Manager without Any Plugins
Step 4 – InitiateCheckout – When user started process to buy a product Facebook Events for Dynamic Ads using Google Tag Manager without Any Plugins
Step 5 – Purchase – When user completed purchase setup Facebook dynamic purchase pixel using Google Tag Manager without any plugins
Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to Advanced WooCommerce Facebook Pixel Events for Dynamic Ads without Any Plugins using Google Tag Manager that can broke your site, Cart and other functionality
Disclaimer: Google tag manager belongs to Google property
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