Google Tag Manager (GTM) allows you to track conversions on your website dynamically, without having to manually add tracking code to each page. With GTM, you can create a conversion tracking tag and then use triggers to fire the tag on specific pages or when certain events occur. This allows you to track conversions for specific forms, button clicks, or other actions on your website without having to manually add tracking code for each one. To set up dynamic conversion tracking with GTM, you’ll need to have a Google Ads account and have GTM installed on your website. You can then create a conversion tracking tag in GTM and set up triggers to fire the tag on the appropriate pages or events.

Dynamic Google Ads conversion value tracking with Google Tag Manager (GTM) allows you to track the monetary value of a conversion, rather than just tracking the number of conversions. This can be useful for tracking conversions such as purchases or lead forms where the value of the conversion is different for each one. To set up dynamic conversion value tracking with GTM, you’ll need to have a Google Ads account and have GTM installed on your website.

Here are the steps to set up dynamic Google Ads conversion value tracking:

1. In GTM, create a new tag for conversion tracking and set the “Track Type” to “Value”.
2. Create a variable in GTM to store the value of the conversion. This can be done by creating a “Data Layer Variable” or “JavaScript Variable” depending on how the value is being passed to GTM.
3. In the conversion tracking tag, set the “Value” field to the variable you created in step 2.
4. Create a trigger in GTM to fire the conversion tracking tag on the appropriate pages or events.
5. Publish the container.

You can set the value dynamically by passing the variable to GTM via the dataLayer or through Javascript

Please note that : You need to make sure that the variable you are passing to GTM is in the correct format, such as a numeric value and not a string.

Warning: If you do n’t know about javascript or do n’t have developing knowledge then do n’t try to Dynamic Google Ads Conversion Value Tracking with Google Tag Manager without Plugin that can broke your site, Cart and other functionality 

Disclaimer: Google tag manager belongs to Google property 

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